Wednesday, October 1, 2014

Nofollow links

Inbound links are very important for the success of a web page. Google considers those inbound links to calculate the web page's pagerank. The more inbound link a page has got, it means higher authority is assigned to that page and the page appears higher in the search results. The higher the page gets into search result, the more chance it has got for user visiting it. 

Earlier for Google, pagerank was a very important criteria to decide the location of page in a search result. Though with time Google has been moving out of it and it is one of the signal among more


Pagerank is one of the most important terms in web and is named after Larry Page, founder of Google.  Pagerank is a sort of ranking given to a page in the world wide web or Internet. Google assigns a page rank of 0 to 10. 0 is the lowest rank and 10 being the highest. 

Pagerank in simple terms

Pagerank simply means the authority or the importance of a page. The simple idea on which page rank is based is the number of inbound links pointing to a particular page. Inbound links are the href or anchor tag in other web pages, that point to current web page. For more detailed discussions on various links you can follow here.

Think it in real world. How the authority or the rank of a person is determined. It's by how many

Sunday, September 28, 2014

Limitation of Language in Communication

People communicate with each other using language and not one but many. The languages which got developed as part of human development in different parts of world. 

Language is a pattern of sound, which in many cases works at two levels. There is an alphabet level and combining alphabets, more complex sound pattern is created. A,B,C, D are alphabets in English language and apple, bat are the patterns created using alphabets. The other dimension to the language is pronunciation. B exists in both English and German but are pronounced differently.

The construct of language helps humans to communicate to each other in an easy way. Languages

Wednesday, September 24, 2014

Personality Traits

In Psychology Big five personality traits model is considered to be one of the most comprehensive model to define an individual. The five personality traits are defined as
  • Openness
  • Conscientiousness
  • Extraversion
  • Agreeableness
  • Neuroticism
Apart from that, I feel one more personality trait that is important to comprehend is laziness. Let's look into each one of them.


Openness is about how people are open to new ideas. For example you meet with people who would

Saturday, September 20, 2014

Stanford Prison Experiment : An inquiry into Human Behavior.

Stanford prison experiment was conducted by Prof. Zimbardo in Stanford Univeristy in 1971. The experiment was done to find out how one behaves if someone is put in the context of a different role. Is it our personality trait which governs the behavior all the time or do we get impacted by the context and circumstances. 

The experiment was conducted by simulating a prison situation and dividing a group of people randomly in the role of prisoners and guards. Prisoners had to stay in the prison for 24 hours and the guards were rotated in shifts. The experiment was supposed to run for 2 weeks but was terminated in 1 week itself as the prison turned out to be behaving like an actual prison. Guards started behaving

Thursday, September 18, 2014

Pageviews difference in Blogger, Analytics and Adsense

If you have a blogspot  or blogger account and you have enabled Google analytics and adsense, one common confusion is the difference in page views. Usually blogspot account shows page views way higher than analytics and adsense account. For example if I take a representative statistics, it's as follows:

  • Page views in Blogger : 907
  • Page views in Analytics : 267
  • Page views in Adsense : 203
You might see different numbers but the general pattern is 

Page views of Blogger > Page views of analytics > Page views of Adsense.

Wednesday, September 17, 2014

Bots in Web

Bots stand for robots and in the web these are applications which traverse the web. Search engine do employ bots to crawl the web pages and build the search index. Google spiders are a kind of bots, which crawls the pages and build the index against keywords. If you want to see how spider bots crawls a page  do the following:
  • Go to Google webmaster tool.
  • In the Crawl menu on left hand side and click on 'Fetch as Google'
  • Now if you click on the link displayed in the table under column 'Path', you can see the page as seen by Google bot.
What you would see is basically a HTML page and that's the Google spider sees. It then parses that page and tries to make a judgement about the content of the page. Based on the content it associates